According to Jake Tapper at ABC, NRA has been airing yet another (false) advertisement (just in time for Halloween) in at least 10 battleground states: Colorado, Florida, Minnesota, Missouri, Nevada, North Carolina, Ohio, Pennsylvania, Virginia, and Wisconsin.

Let’s take a look at the numbers in those states so far, and begin tracking the degree to which NRA’s paranoid fear-mongering is falling flat with the electorate.